Partnering with PlayMoreGolf
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      2. Partnering with PlayMoreGolf

      đź“Ś Grow Your Club with PlayMoreGolf

      PlayMoreGolf is the UK’s first flexible, points-based membership platform, connecting over 250 golf courses and more than 12,000 active players.

      How it works:

      • Members purchase an annual bundle of points, divided into “home” (club of choice) and “flexi” (play at any partner course) points

      • Clubs create a points matrix with variable prices depending on time/day, yielding revenue at off-peak times

      • Points deduct automatically via the PlayMoreGolf app or portal upon booking

      âś… Benefits for Golf Clubs

      1. Additional Revenue Stream

      • Attracts infrequent players and those unable to commit to full membership

      • Encourages off-peak play, maximising course utilisation

      • Provides guaranteed contracted revenue, reducing reliance on weather-dependent green fees

      2. Time-Saving & Admin-Free

      • PlayMoreGolf handles marketing, lead generation, payments, renewals, and customer support

      • Includes transaction management, CRM integrations, and detailed reporting

      3. Flexible & White-Label Solutions

      • Offers standard “Find, Join, Play, Retain” full-service setup.

      • Offers “Play, Retain” module for clubs already running their own flexible scheme, easing admin and increasing efficiency

      • Offers white-label products (XVIII and IX) for high-end or spa/leisure clubs to brand and manage memberships independently

      4. Supports Corporate, Spa & Leisure Categories

      • Tailored corporate packages (points or rounds-based), ideal for client entertainment

      • Spa/leisure solution supports bookings, scheduling, and resource optimisation under one platform

      🛠️ Platform Features

      Marketing & Sales

      • Full 90-day digital marketing plan, paid search, email, and social support

      • Lead generation via PlayMoreGolf network, website, and campaigns

      CRM & Reporting

      • HubSpot-based CRM with automated pipeline for sales and renewals

      • Insight dashboards to monitor club and industry-wide metrics

      Transactions & Payments

      • All payments including joiners, renewals, refunds, point top-ups managed centrally

      • Monthly payouts to clubs

      Customer & Account Management

      • Dedicated Club Support Manager plus PlayMoreGolf customer care

      • Call-centre option for sales support

      App & Booking

      • Live booking via web/app, member dashboards, point top‑ups and guest payments

      • Preferred booking windows and automated point deductions.

      đź’· Pricing & Model Options

      Standard Full-Service (“Find, Join, Play, Retain”)

      • Contract length: 24–60 months.

      • Monthly fees from about ÂŁ858.75 (~ÂŁ10,305/year) plus 6.5% commission on joiners/renewals

      • No upfront costs under “Contra-Deal” agreement

      “Play, Retain” Module

      • For clubs with existing flexible categories—includes onboarding, partnerships, CRM, payments, reporting

      White-Label (XVIII / IX)

      • Customisable, club-branded platform with app.

      • Choice of pricing, points matrix, competition access, etc.—without marketing and customer service if required

      🧩 Club FAQs & Insights

      “Will members downgrade?”

      • Minor numbers downgrade; helps retention over losing them entirely, with potential upgrades later

      “Will core members dislike it?”

      • Clearly differentiated terms (booking windows, competition limits) protect traditional members while shifting flexible bookings to off‑peak

      “Is it just cheap golf?”

      • No—points are calibrated so flexible rounds yield 3–4Ă— value relative to cost, and clubs maintain control

      “Can I just run this myself?”

      • Though possible, full DIY burden (marketing, admin, CRM, support) makes it ~4Ă— more expensive than partnering

      🚀 The Onboarding Journey

      1. Initial Info – Club imagery, green fees, 7-day price.

      2. Platform build – Club page, CRM setup.

      3. Points matrix – Tailored to your tee sheet/off-peak hours.

      4. Go‑live – Launch with marketing, enrollments, bookings begin.

      5. Ongoing support – CRM tools, reporting, customer care.

      🎯 Why Partner with PlayMoreGolf?

      • New revenue streams from infrequent and corporate golfers.

      • Efficiently fill off-peak tee times.

      • Minimal admin—outsourced marketing, sales, payments, support.

      • Scalable options from full service to DIY white-label.

      • Proven success with over 200 UK clubs, strong ROI

      âś… Next Steps

      • Explore the ROI calculator to assess revenue gain.

      • Book a demo with a Club Support Manager.

      • Review options: Full-service, Play‑Retain, or White‑Label.

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